WORKSHOP DE NARRATIVAS MIX-MEDIA: PRODUÇÃO EM CONTEXTO DE EQUIPE MULTIDISCIPLINAR

  • Sonia Liliana da Silva Vieira Universidade do Porto
  • Luis Manuel Frias Universidade da Beira Interior
Palavras-chave: Design, Jornalismo, Cinema, Narrativa Mix-media, Multidisciplinar, Prototipagem

Resumo

O desenvolvimento das equipes de criaçao e produçao de conteúdos, ao nível do design e publicaçao digital, seus processos e saberes transdisciplinares, estao a produzir transformaçoes profundas nas estruturas de produçao dos media e em seu próprio modelo de sustentabilidade profissional. O workshop de Narrativas Mix-media levado a cabo na Universidade da Beira Interior (Portugal) pretendeu desta forma simular a realidade das estruturas de produçao e do recente paradigma das redaçoes digitais integradas, bem como avaliar os desafios multi e transdiscisplinares dos vários saberes presentes na fabricaçao de conteúdos de mídias digitais. Alunos de design, jornalismo e cinema foram colocados perante situaçoes reais de desenvolvimento editorial, e enquadrados com feedback profissional promovido em parceria com a redaçao do jornal Expresso.pt. Um membro da estrutura editorial do periódico supervisionou as sessoes com a presença e apoio dos professores dos vários cursos envolvidos. Os dados recolhidos de notas de observaçao, fotos e vídeo, durante as sessoes de trabalho laboratorial, foram cruzados com os resultados do inquérito, as análises e comentários feitos pelos professores envolvidos e as observaçoes do profissional externo representante da equipe editorial do Expresso.pt. Pretendeu-se, assim, analisar de que forma futuros profissionais integrarao o desafio da colaboraçao em equipe multidisciplinar e produzirao conteúdos de caraterísticas mix-media com objetivos reais de publicaçao.

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Biografia do Autor

Sonia Liliana da Silva Vieira, Universidade do Porto
Dr. Sonia da Silva Vieira is an Architect graduated from FAUP, UPorto, and Master in Industrial Design, from FEUP, UPorto. Her PhD, from UPorto and TuDelft, is about ways for the translation of the Lean Thinking paradigm into design research, practice and education. Research interests have focus on identifying variants and invariants of design across disciplines with relevance to the understanding of design cognition and ultimately to artificial intelligence. worked as an architect and industrial designer. Her teaching experience started at FEUP with Structured Methods of Product Development, Usability and Design culture, then at Tudelft as coach of Design Theory and Methodology, Bachelor Final Project and Fuzzy Front End. As invited assistant professor at UBI she teached Design Multimedia workshop, Design and Project Methodology, and at IPCA, Advanced Methods of Product Development.
Luis Manuel Frias, Universidade da Beira Interior
A Digital Media PhD fellow candidate with the UT Austin|Portugal Program researching in Affective Interactive Hyper-film. From Lisbon, Portugal, where he got a degree in Communication Design from The College of Fine Arts, University of Lisbon in 1996 and has Post Graduate in New Media (2009) with the New University of Lisbon (UNL-FCSH). Worked as a Graphic Designer, Creative Director and New Media Director. Was also a Lecturer at IE School of Communication, Madrid, and from 2014 until the present at Universidade da Beira Interior, Department of Communication and Arts, teaching multimedia design and digital storytelling design focusing in new digital narrative formats, methodology and production

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Publicado
2017-11-01
Como Citar
Vieira, S., & Frias, L. (2017). WORKSHOP DE NARRATIVAS MIX-MEDIA: PRODUÇÃO EM CONTEXTO DE EQUIPE MULTIDISCIPLINAR. Gestão & Tecnologia De Projetos, 12(2), 151-166. https://doi.org/10.11606/gtp.v12i2.112196
Seção
Artigos