The Jouissance-value: a concept for critical of imaginary industry
Keywords: Media, gaze, labor, jouissance-value, image
AbstractThis article aims to examine the way in which an old expression, jouissance-value, created by Jacques Lacan, has become a key concept in the media industry and in the field of Media studies. The hypothesis presented here is the following: in the fabrication of jouissance-value, the gaze (regard) works as labor, establishing an economy of scopic desire.
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How to Cite
Bucci, E., & Venancio, R. (2014). The Jouissance-value: a concept for critical of imaginary industry. MATRIZes, 8(1), 141-158. https://doi.org/10.11606/issn.1982-8160.v8i1p141-158