PORTAL DE REVISTAS DA USP

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Vol. 13 No. 4 (2006)

Published: 2006-12-01

Editorial

Editorial

Maria Aparecida Gouvêa

0-0
- PDF (Portuguese)

Economia das Organizações

Governance and strategy of Private Interest Associations: a case study of the Brazilian Pasta Association

Cláudio Antonio Pinheiro Machado Filho, Fabio Matuoka Mizumoto, Decio Zylbersztajn

1-10
- PDF (Portuguese)

Finanças

The relation between voluntary dissemination of information in Brazilian company sites and company financial performance

Jupter Júnior Moreira Luz, Marcos Antônio de Camargos, Joab de Oliveira Lima

11-24
- PDF (Portuguese)

Marketing

Marketing factors for building strong brands: an exploratory Brazilian study

Daniela Motta Romeiro Khauaja, Fauze Najib Mattar

25-38
- PDF (Portuguese)
Better is more expensive: a study of the association between price and perceived quality

Roberto Brazileiro Paixão, Adriano Leal Bruni, Sérgio Chamadoira Mendonça Silva

39-50
- PDF (Portuguese)

Métodos Quantitativos e Informática

Importance of monitoring emissions of weak signals

Ronaldo Zwicker, Alexandre Tabosa Trevisani, Valeriana Cunha

51-59
- PDF (Portuguese)

Outras Áreas

Consumer reactions to ISO environmental certification seal on products

Alex Coltro, Isak Kruglianskas

61-77
- PDF (Portuguese)

Produção

Production planning and control analyzed from a complexity point of view

Simone Sehnem, Rolf Hermann Erdmann

79-94
- PDF (Portuguese)