Cross-cutting best practices for new product development (NPD) in turbulent environments: the effects of integration and co-creation. INMR - Innovation & Management Review, [S. l.], v. 19, n. 2, p. 106–122, 2022. DOI: 10.1108/INMR-04-2020-0053. Disponível em: https://www.revistas.usp.br/rai/article/view/197006.. Acesso em: 30 abr. 2024.