Market segmentation in the sector of communication agencies . REGE Revista de Gestão, [S. l.], v. 16, n. 2, p. 101–119, 2009. DOI: 10.5700/issn.2177-8736.rege.2009.36672. Disponível em: https://www.revistas.usp.br/rege/article/view/36672.. Acesso em: 2 may. 2024.