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Vol. 17 No. 4 (2010)
Vol. 17 No. 4 (2010)
Published:
2010-12-01
Editorial
369-370
PDF (Portuguese)
Administração de Ciência e Tecnologia
A theoretical discussion on the biotechnological scientific culture: academic relations with industrial science and the government
Ana Sílvia Rocha Ipiranga
371-385
PDF (Portuguese)
Gestão de Pessoas em Organizações
Organizational management in family businesses in the Vale do Rio dos Sinos
Ernani Cesar de Freitas, Lucas Saldanha Krai
387-402
PDF (Portuguese)
Reflective practice and its contributions to corporate education
Germano Glufke Reis, Leilianne Michelle Trindade da Silva, Marisa Pereira Eboli
403-419
PDF (Portuguese)
Labor productivity of the knowledge worker
Armando Cuesta Santos, Marino Valencia Rodríguez
421-436
PDF (Spanish)
Marketing
Heuristics and anchorages in the formation of prices in supermarkets
Roberto Brazileiro Paixão, César Valentim de Oliveira Carvalho Júnior, Adriano Leal Bruni
437-450
PDF (Portuguese)
Layout design process in conventional Brazilian supermarkets
Ana Maria Machado Toaldo, Zaki Abel Sobrinho, Shirley Miranda Camargo
451-469
PDF (Portuguese)
The real value of the customer in the process of crm and accounting: a case study in a retail supermarket
Tatiane da Silva Ferreira Vichroski, Elisete Dahmer Pfitscher, Alessandra Vasconcellos Gallon, Fernando Richartz
471-488
PDF (Portuguese)
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