The media, the health institutions and the population: convergences and divergences in communication concerning prevention of dengue

Authors

  • Inesita Soares de Araújo Fundação Oswaldo Cruz. Instituto de Comunicação e Informação Científica e Tecnológica em Saúde

DOI:

https://doi.org/10.11606/issn.2238-2593.organicom.2012.139128

Keywords:

Communication and health. Dengue fever. Media. Health.

Abstract

The text presents a research on communication in the prevention of dengue. Based on theories of social production of meanings, it was sought to understand and compare the discourses on dengue by the media, by health institutions and by the public. We analyzed newspapers and television newscasts, flows of production and circulation of informational materials, while also interviewing residents from a set of favelas (shantytowns). The results include maps of the sources and flows of communication on dengue and the flow of production and circulation of subject-matters of health institutions. Among the conclusions are the circularity of the media and institutional discourses and their discrepancy with those of the population.

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Author Biography

  • Inesita Soares de Araújo, Fundação Oswaldo Cruz. Instituto de Comunicação e Informação Científica e Tecnológica em Saúde
    Doutora em Comunicação e Cultura pela Escola de Comunicações da Universidade Federal do Rio de Janeiro (ECO-UFRJ). Pesquisadora do Laboratório de Comunicação e Saúde (Laces) e do Instituto de Comunicação e Informação Científica e Tecnológica em Saúde (Icict), da Fundação Oswaldo Cruz. Líder do Grupo Comunicação e Saúde do Diretório do CNPq. Coordenadora do GT Comunicación y Salud da Asociación Lationoamericana de Investigadores de la Comunicación (Alaic)

Published

2012-11-06

How to Cite

ARAÚJO, Inesita Soares de. The media, the health institutions and the population: convergences and divergences in communication concerning prevention of dengue. Organicom, São Paulo, Brasil, v. 9, n. 16-17, p. 50–66, 2012. DOI: 10.11606/issn.2238-2593.organicom.2012.139128. Disponível em: https://www.revistas.usp.br/organicom/article/view/139128.. Acesso em: 15 jun. 2024.