Smile: You are at Play! Videogames, Education and the Morality of Icons in the Mediapolis

Authors

  • Gilson Schwartz Universidade de São Paulo

DOI:

https://doi.org/10.11606/issn.2316-7114.sig.2013.59958

Keywords:

Audiovisual economy, educommunication, videogames, mediapolis, iconomy.

Abstract

Thetechnological transformation that results from thedigitizationof social lifein thelast 50 years takes theimplicittensions inthe discourse ofmodernity to a new level, withoutproperlyovercoming the paradoxes between emancipationand conditioning, freedom and necessity, intelligence and control, authentic joy and psychological manipulation. This essay identifieshow these issuesareradicalizedby the spreadof videogames as a hegemoniccultural practice in the society of the spectacle while opening horizons for the audiovisual economy and the development of an “iconomy”.

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Author Biography

  • Gilson Schwartz, Universidade de São Paulo
    Professor do Programa de Pós-Graduação em Meios e Processos Audiovisuais da Escola de Comunicações e Artes da Universidade de São Paulo.

Published

2013-06-11

How to Cite

Smile: You are at Play! Videogames, Education and the Morality of Icons in the Mediapolis. (2013). Significação: Journal of Audiovisual Culture, 40(39), 231-242. https://doi.org/10.11606/issn.2316-7114.sig.2013.59958