Influence of television media on alcohol consumption by university students

Authors

  • Alana Oliveira Porto Universidade do Estado da Bahia
  • Marcela Andrade Rios Universidade do Estado da Bahia
  • Dieslley Amorim de Souza Universidade do Estado da Bahia

DOI:

https://doi.org/10.11606/10.11606/issn.1806-6976.smad.2018.000394

Keywords:

Consumption of Alcoholic Beverages, Advertising, University

Abstract

The objective was to discuss the advertising of alcoholic beverages in the television media and the consumption of alcoholic drinks by university students, through an integrative literature review. The study was conducted with 25 articles from the LILACS and MEDLINE databases, published between 2011 and 2017. It has been verified that the reference to alcohol consumption on television has reached vulnerable groups, using several strategies that encourage this consumption. It is considered necessary to educate young people so that they exercise their criticality in the analysis of what is exposed by the media.

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Published

2018-03-31

Issue

Section

Review article

How to Cite

Porto, A. O., Rios, M. A., & de Souza, D. A. (2018). Influence of television media on alcohol consumption by university students. SMAD Revista Eletrônica Saúde Mental Álcool E Drogas (Edição Em Português), 14(1), 52-61. https://doi.org/10.11606/10.11606/issn.1806-6976.smad.2018.000394